Betfred has strived hard for decades to be one step ahead of the competition, becoming the first bookmaker to offer 'best price' guaranteed races, the first bookmaker to offer singles on football matches, and the first bookmaker to offer odds of 610/1 for three correct numbers on the Irish Lotto.
Offering more bonuses than any other bookmaker and boasting over 830 shops across Britain and an annual turnover in excess of 1.5 billion, Betfred is proud to be the official in-stadium and online gaming partner of Wembley Stadium.
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